by Chad Neufeld
Check out our definitive guide to buying community software. We break down the important questions to ask prospective vendors, including:
- Ability to crowdsource ideas and co-create innovative solutions with customers
- Leveraging gamification and a robust incentives program for long-term engagement and participation
- Group segmentation to target specific activities and challenges by location, customer-type, and other criteria
- Creative workflows and activities for driving deeper consumer insights and custom reporting, which delivers both quantitative and qualitative community data.